Fedex Logo Arrow Hidden
Negative space between the letters “e” and “x” creates an arrow.
Fedex logo arrow hidden. The blank space surrounding the elements of the logo. (if you’ve never noticed, go take a look, and prepare to be blown away.) the clever use of the negative space between the last two letters has won the logo several awards and makes it one of the most effective ever created. Also, he had to spend forever experimenting with the arrangement and size of the letters.
The fed is always purple and the ex is in a different color for each division and platinum for the overall corporation use. You've seen this logo hundreds of times but do you know about its secret? Apparently it’s a hidden sign symbolizing speed and precision of this courier office.
Subliminally, the fedex company is able to convey to its customers that it is a speedy, reliable and forward thinking company. Years ago, a conspiracy did great harm to p&g when some idiots decided that they saw devil worship iconography in the p&g logo. In fact, there is an arrow within the negative space of the letters “e” and “x.” a clean arrow hidden within the fedex logo design.
We found 1 possible solution for the hidden part of the fedex logo between the e and x crossword clue: Thanks to bobby and his typography professor leah hoffmitz, i was put in touch with the logo's creator: The fedex logo, designed in 1994 by linden leader & landor associates, at first appears simple and straightforward.
;) do you know that there is an arrow between the e and x letters? Not long ago, i posted about the subliminal arrow in the fedex logo. Fedex evolution and hidden meaning of the fedex logo
And finally, they decided to leave a gap between lower part of “e” and “x” and design it as an arrow. 29 cleverly made logos with hidden twists. In an interview with fast company, the logo's designer, lindon leader, said, the arrow could connote forward direction, speed and precision, and if it remained hidden, there might be an element.